Martina Frießem

Look Me in the Eyes

Martina Frießem investigates how a new product reaches the customer’s head. In this, she makes use of a so called „Eye-Tracking System“. She works on this subject at the Chair of Industrial Sales Engineering in the faculty of Mechanical Engineering at the RUB.

From young student to a famous professor - female RUB-Engineers

Address

Universitätsstraße 150 | D-44801 Bochum
Phone: +49 234 32-26423 | Fax: 32-06423

Last Update: 2018-05-24 | Responsible: Contect & Tech

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